Always Learning

Posts for May, 2011

Learning on the Run – Part IV

by Pearson Learning Solutions
Wednesday, May 25th, 2011

Written by Todd Hitchcock and Bill Zobrist

Continued from Part I, Part II and Part III.

In planning for this article, we identified numerous ways that mobile learning will transform learning (based on evaluating hundreds of apps in the app store and assessing numerous existing educational technologies). We have categorized these into four key areas:

  1. Connectivity/Access While online learning extended access to quality education beyond the traditional classroom, access is not truly everywhere for most users. Learners needed to be in a location where wired or WiFi access is available. While that is more convenient than getting to campus, learners are still required to plan ahead to insure they are in a location that provides adequate connectivity. WiFi enabled mobile devices remove this barrier and further increase access and truly provide for everywhere learning.
  2. Immediacy One major advantage of the iPad/tablet is the speed at which the device powers on. “Instant on” allows for a small, but significant mental and physical barrier of “logging on” to work. Like the quick twitch muscles of 100-meter sprinters, learners often want to jump in quickly, complete an activity (such as a blog post, discussion, reading, video, or activity), and then jump back out to something else. Instantaneous access provides the learner with the immediacy desired for quick twitch learning. Removing this latency results in more frequent engagement with others and with the content.
  3. Learning Modality Just as the web has opened up a new array of tools for learning, so will the mobile device. Of the hundreds of apps we reviewed, we found examples for visual/spatial learners, auditory learners, tactical/ kinesthetic learners, and interpersonal learners. Touch screens and altimeters will add new and innovative ways for learning to be delivered to the learner.
  4. Continuous Learning In North America, when we think of the word learning, for the most part we think of formal educational institutions. Elementary schools, middle schools, high schools, colleges, and universities all come to mind. What we don’t often think of is the continuous learning that is occurring nearly all of the time outside of traditional educational institutions. Whether someone is a student perusing formal education or is in the workforce, constant learning is required to both subsist and remain competitive.

Cradling a 10-inch screen in your hands, touching the glass, the instantaneous responsiveness, we are seeing a new frontier of learning where Application may have to be re-thought. Powerful Evaluation engines can be at work determining whether the user has Synthesized the concepts and Analyzed them properly. While most apps have simple assessment, before long, assessments will be done in real-time as the user is working. As a learner seeks to Apply their understanding, an evaluation engine will provide immediate feedback.

Sustainability on Campus

by Brianna Pomatico
Friday, May 20th, 2011

In the past few years, I’ve noticed a definite shift in the outlook of my university to a much more environmentally aware institution. Some of the bigger initiatives I’ve noticed have been the institution of a university “Bike Share” program, and an annual competition between the residence halls on campus, to see who can cut down their energy usage by the most over the course of a few days.  In addition to these initiatives, the students and administration alike are making efforts to go “paperless” during the semester.  For example, our admissions process is now completely paperless, as prospective students now submit applications online, and in class, professors are more apt to post readings online than distribute print-outs of articles.

We recently had “Earth Week” on campus, a week that includes environmentally helpful programming and events such as beach cleanups, sustainability fairs, panel discussions with sustainability leaders, and documentary screenings on Earth Day related topics. One thing students are able to take away from all of this sustainability programming is that even if you’re not in a position to cut down your strain on the environment in a major way, there are always little steps that can be taken. Personally, I find that even minimal things like a “Please Consider the Environment Before Printing” line on an e-mail can go a long way towards feeling more environmentally conscious.

Brianna Pomatico is currently a senior at New York University, double-majoring in Media, Culture, and Communication, and Politics.  As a former member of the Pearson Student Advisory Board, Brianna enjoys her continued involvement with the Pearson community.  Brianna hopes to make a difference in the field of education, and plans to attend law school following graduation.

Learning on the Run – Part III

by Pearson Learning Solutions
Wednesday, May 18th, 2011

Written by Todd Hitchcock and Bill Zobrist

Continued from Part I and Part II.

Defining learning on a mobile

So far, we’ve seen mobile learning at its earliest stages. Whether you call it content snacking or short form content, many of the most popular apps can be defined within

Bloom’s Taxonomy at the lowest levels. Largely, learning apps are comprised of activities like study content, flash cards, and quizzing. There may be some video, but it essentially replaces content that traditionally you would expect to read. We already know people prefer viewing over reading as their main form of consumption.

In this respect, most apps fall into the categories of Knowledge and Comprehension. Simple activities like those mentioned have physical world equivalents. The value of using a mobile device for these equivalents is debatable except for the tremendous convenience they afford the learner. The importance of which is not to be underestimated. But, is there any change to learning? Have we changed the process?

Where learning on a mobile can begin to substantially redefine the model are in areas of higher order on Bloom’s. With the recent release of the iPad and the forthcoming onslaught of Android devices, Windows and others, change is upon us in deeply significant ways. The footprint of a tablet signals a shift in learning to a comprehensive model that allows for deeply personal interactions, which in turn should lead to comprehensive digestion. By this, we mean that a tablet allows learning to take place like never before and in a deeply meaningful way.

In the late 1990s and early 2000s the learning management system launched a new era in education – online learning. Online learning has revolutionized education, increasing access to educational opportunities for students that they otherwise would not have had. Online learning broke down the barrier between time and space and blew up the agrarian calendar that had been the mainstay in education for hundreds of years. Mobile learning will extend the online learning model exponentially.

This article appears in the Experts’ Guide to the Postsecondary Market a new publication of the Software & Information Industry Association (SIIA). To read the article in its entirety, download it here. This article was planned, collaborated on, and written using mobile devices and apps.

Todd Hitchcock is Vice President of Pearson Learning Solutions. He has been working in the educational technology field for the past twenty years. He has held a number of leadership roles in the United States and Canada, including Technology Officer for a large suburban school district, Director of Account Management at eCollege, Vice President of Global Services at Florida Virtual School, and for the past three years, Vice President of Online Solutions for Pearson Education. Todd is an advocate for educational improvement through innovative technologies and currently is on the Board of Directors for the International Associate for K-12 Online Learning (iNACOL) and the United States Distance Learning Association (USDLA).

Bill Zobrist is the Director of Online and Emerging Product Strategy in the Pearson Learning Solutions (PLS) group of Pearson. Bill envisions and builds new educational technology products and services. Presently, he is crafting mobile learning products. Bill can be reached at bill.zobrist@pearson.com or followed on Twitter: @bzobrist.

New Study: Private-Sector Institutions Report Increased Demand for Online Learning

by Pearson Learning Solutions
Monday, May 16th, 2011

Study conducted by Babson Survey Research Group, sponsored by Pearson

More than 60 percent of academic leaders at private-sector colleges and universities say that online learning is critical to their long-term strategies and have included it in their formal strategic plans, according to a new study conducted by the Babson Survey Research Group and sponsored by Pearson Learning Solutions.

The report, “Online Learning Trends in Private-Sector Colleges and Universities,” is a new analysis of the data collected for the annual Sloan Survey of Online Learning.

“The study’s findings highlight the unique opportunities and challenges that higher education leaders are currently facing.  The continued growth of online learning, coupled with the federal goal of increasing the number of college graduates, underscores the need for innovative learning tools and strategies that will help all institutions implement successful, effective online programs,” said Don Kilburn, CEO of Pearson Learning Solutions.

The study reveals that the perception among private-sector leaders of online learning and its impact on learning outcomes has grown more positive over time, with the majority saying online learning is the same or superior to face-to-face learning, a trend that has improved steadily since initially measured by the Sloan Survey in 2003.  Three-quarters of private-sector respondents say the quality of an education at a for-profit institution is as good as at a not-for-profit institution.

About half of private-sector institutions report increased demand for face-to-face courses and programs, and 70 percent say there is even greater demand for online courses and programs, the result of the economic downturn. Nearly three-quarters of private-sector respondents report increases in applications for financial aid.

“Online student enrollments continue to be the fastest growing sector in higher education.  Private sector colleges and universities are meeting these students’ unique needs by virtue of their ability to enact rapid deployment and take full advantage of innovations and new technologies,” said Dr. Anthony Piña, Dean of Online Studies for the Sullivan University System.

Top 3 Things I Wish I Knew When I Started College

by Brendan Chan
Friday, May 13th, 2011

As I get ready to graduate from college in just a week and a half, I have started to think about my college experience and really reflect. Here are 3 things that I wish I had known when I started school:

1) Don’t take on too much during your first year – I made the mistake of thinking that I was awesome in the beginning of college and took on way too much during my first semester. I was eager and excited and thought I could handle doing things like multiple organizations and 18 credit hours. What a mistake that was! Understand that starting college is a transition period and you should want to ease yourself into this new environment. It makes it more fun and you won’t overload yourself.

2) Don’t waste your time – I mean this in every sense of the phrase. Don’t waste your time on small stuff like getting caught up in drama with friends, fights with others, or wasting time on making bad decisions. College, and more importantly, life, is too short. Enjoy your time because it flies by and you shouldn’t waste your time or energy on things that don’t matter to you.

3) Find something you love and love it deeply – Whether you go to a large state school like me or a small private college or a two-year school, I think it’s so important to find something that you truly love during your time in school. It’s easy to get caught up in grades or just classes, but find an activity, a major, a sport, or something that you can invest yourself in. It makes the college experience so much more fulfilling and helps make the school feel like home. For me, that was the Speech Team at my university. I have found that my largest periods of growth, my best friends, and my best experiences in college all came from this activity.

Thank you to everyone who reads this blog for listening to my pieces of reflection. I have had an unbelievably amazing time at The University of Texas and I am so proud of everything I have experienced and learned.

Brendan Chan is a senior at The University of Texas at Austin, studying Marketing in the McCombs School of Business. He served on the Pearson Student Advisory Board during the 2009-2010 academic year and is currently a Regional Coordinator for the Pearson Campus Ambassador program. He is a member of the UT Speech Team and a contributing writer for various Pearson blogs.

Learning on the Run – Part II

by Pearson Learning Solutions
Wednesday, May 11th, 2011

Written by Todd Hitchcock and Bill Zobrist

Continued from Part I.

The final category worth noting is the “Top Free” apps. Of course, these will be completely different from the other lists by nature of their being free; however, you would think that the types of apps listed would be similar in intent or audience. You might even expect to see a “lite” version of a paid app that is common in the games categories for iPhone apps. In fact, there are no such apps of this type. Not a single app developer in the education category with a Top Grossing or Top Paid app has a “lite” version that achieves top ten status. Curiously, one of the Top Free apps is a NASA app, reinforcing the notion that mobile learners are really into outer space! We do see healthy representation of apps directed at early learners, though less instruction-oriented and more entertainment. For example, coloring and story apps exist instead of spelling and math. Another interesting difference is the two language tutor apps. The final observation worth noting is that in both cases of Top Grossing and Top Free apps, there are apps designed specifically for Asian users. Undoubtedly, this speaks to Apple’s global appeal.

The conclusions about mobile learning and iOS device owners in particular that we draw include the following: owners of these devices are willing to spend money on mobile learning for their children. There is a preponderance of spending for very low-level learning. There are niche areas, like astronomy, where apps that are well-constructed will result in multiple sales of similar products. There is a clear opportunity to follow the gaming model in producing more “lite” apps as a pathway to entry. Price is not a deterrent to sales for mobile learning apps that are on highly valued topics like the Bar and CPA exams. All told, we believe this information tells us that mobile learning has few boundaries from entry into nearly every demographic with access to a smart phone and the web.

Given the adoption data on mobile globally and the clear trends in usage above on apps, is there any reason to believe that the speed at which mobile devices are penetrating our society is the same speed at which they will penetrate education and learning modalities? Is it so outlandish to suggest that mobile learning may in the near future become larger than any other modality of learning? The pervasiveness of mobile devices seems destined to achieve ubiquity in the near future. With that ubiquity, we submit mobile learning as a modality will become just as omnipresent.

This article appears in the Experts’ Guide to the Postsecondary Market a new publication of the Software & Information Industry Association (SIIA). To read the article in its entirety, download it here. This article was planned, collaborated on, and written using mobile devices and apps.

Todd Hitchcock is Vice President of Pearson Learning Solutions. He has been working in the educational technology field for the past twenty years. He has held a number of leadership roles in the United States and Canada, including Technology Officer for a large suburban school district, Director of Account Management at eCollege, Vice President of Global Services at Florida Virtual School, and for the past three years, Vice President of Online Solutions for Pearson Education. Todd is an advocate for educational improvement through innovative technologies and currently is on the Board of Directors for the International Associate for K-12 Online Learning (iNACOL) and the United States Distance Learning Association (USDLA).

Bill Zobrist is the Director of Online and Emerging Product Strategy in the Pearson Learning Solutions (PLS) group of Pearson. Bill envisions and builds new educational technology products and services. Presently, he is crafting mobile learning products. Bill can be reached at bill.zobrist@pearson.com or followed on Twitter: @bzobrist.

Teaching, Learning, and Sharing: How Today’s Higher Education Facutly Use Social Media

by Pearson Learning Solutions
Monday, May 9th, 2011

Faculty are big users of and believers in social media. Virtually all higher education teaching faculty are aware of the major social media sites; more than three-quarters visited a social media site within the past month for their personal use; and nearly one-half posted content. Even more impressive is their rate of adoption of social media in their professional lives: over 90% of all faculty are using social media in courses they’re teaching or for their professional careers outside the classroom.

There are big differences, though, among the patterns of use from one social media site to another. For personal use, Facebook is both the most visited site and, by a large margin, the one with the highest rate of postings. YouTube is the second most visited, but posting rates are low. YouTube and Facebook are also the most frequently cited when faculty report on their uses of social media in support of their professional careers.

Nearly two-thirds of all faculty have used social media during a class session, and 30% have posted content for students to view or read outside class. Over 40% of faculty have required students to read or view social media as part of a course assignment, and 20% have assigned students to comment on or post to social media sites. Online video is by far the most common type of social media used in class, posted outside class, or assigned to students to view, with 80% of faculty reporting some form of class use of online video.

Use of social media is not without its problems; most faculty are concerned with the time it requires. The two most pressing concerns about faculty use of social media are privacy and integrity: 80% report that “lack of integrity of student submissions” is an “important” or “very important” barrier, and over 70% say privacy concerns are an “important” or “very important” barrier.

In spite of those concerns, however, faculty believe that social media sites offer value in teaching. An overwhelming majority report that they believe that video, podcasts, and wikis are valuable tools for teaching, and a majority report that social media sites can be valuable tools for collaborative learning.

This report was written in collaboration by Mike Moran, Chief Strategist, Converseon; Jeff Seaman, Co-Director, Babson Suvey Research Group, Babson College; and Hester Tinti-Kane, Director of Online Marketing and Research, Pearson Learning Solutions. It has been mentioned in several publications, including the New York Times and the Chronicle of Higher Education. To read the report in its entirety, please download it here.

Technology as a Tool for Student Success

by Brianna Pomatico
Thursday, May 5th, 2011

In the modern collegiate environment, I find myself surrounded by technology both inside and outside of the classroom.  Laptops and smart phones are no longer optional for many students on the go seeking to remain constantly updated with information on a day-to-day basis.  In fact, it’s become increasingly hard to imagine what student life was like before the domination of these devices!

In my personal opinion, I’ve found that utilizing my smart phone and laptop have become an integral part of my collegiate experience.  Both of the tools assist me in staying on top of anything from school assignments, group meetings, to simply organizing my daily checklist. In addition to the e-mail and memo functions of these tools, communication with peers extends even further.  For example, in many a group project, peers and myself are quick to utilize the “group chat” function of our smart phones as a means to coordinate our schedules and instantaneously reach out to all group members on a whim. Without such a tool, it would be a lot more time consuming to call or email the group individually, and for students with draining schedules, this “group chat” tool functions as a real savior.

The obvious downside of this dependency on technology for student success shows during the few but dreaded times when the tools fail us.  Having a phone freeze, a laptop crash, or a data sharing website fail to function, is enough to cause a minor catastrophe in some students lives.  In order to prepare for when the inevitable strikes, I definitely make an effort to both back up data, and have a paper copy of my daily agenda so my life can still function even if the technology does not!

Brianna Pomatico is currently a senior at New York University, double-majoring in Media, Culture, and Communication, and Politics.  As a former member of the Pearson Student Advisory Board, Brianna enjoys her continued involvement with the Pearson community.  Brianna hopes to make a difference in the field of education, and plans to attend law school following graduation.

Learning on the Run – Part I

by Pearson Learning Solutions
Tuesday, May 3rd, 2011

Written by Todd Hitchcock and Bill Zobrist

Seems strange, but less than a decade ago, someone walking down the street with a cell phone pressed to his or her ear were looked upon quizzically, perhaps even with envy. Then, wireless headsets added large numbers to those roaming the streets talking to thin air. Again, heads turned and wondered first about the general state of mental health in America, then about the technology that enabled it. More envy. The next phase involved more dangerous behaviors as mobile users soon were hunched over and engrossed by their screen so that walking into streetlights or worse, causing traffic accidents from texting became common. Today, we are at the precipice of a leap forward in how most people use their mobile devices. In particular, access to the web via a smartphone will facilitate rich interactions versus simple communications described above. It’s in this realm that mobile learning or mLearning will emerge as perhaps the most important development in learning since the personal computer.

A quick review of some compelling data shows a clear, inexorable penetration of mobile devices as the dominant device in the not-too-distant future for accessing the web. Morgan-Stanley’s Mobile Internet Report estimates approximately one billion units/users accessing the web mostly via “desktop Internet” on PCs. As of the publication of the report, Morgan-Stanley proclaimed us now to be at the beginning of a new computing cycle that roughly approximates the decade when ten times, or ten billion devices, will be attached to the web! Nokia reportedly sells more than 250,000 smartphones daily around the world. Using Apple’s data, Apple sells nearly 100,000 iPhones a day as of the end of 2010. Android smartphones are shipping at roughly 200,000 units daily. ComScore recently reported one in four people in the U.S. have access to a smartphone. When you add to this mobile devices being used in learning situations, we gain a fuller appreciation for the nexus of the mobile Internet and learning.

So, what are people actually doing on their handheld devices today with regard to learning? We’ll take a snap shot by looking at the Apple App Store and the iPhone/iTouch as a meaningful barometer of what’s happening in the United States today. Going one step further, we’ll review only apps categorized as “education” in the app store. It’s clear that among the “Top Paid” apps, which mean apps that cost something and are getting the most downloads, the largest percent fall into elementary school learners. There are a number of astronomy-based apps that make it into the top ten, but by and large, most of the apps are teaching basic math, spelling, and reading.

The “Top Grossing” apps, or apps that have generated the most dollars, tell a very different story. Most of the elementary school apps fall off the list. Interestingly, the astronomy apps stay! Two apps that jump on the list that are of particular interest are “Becker’s 2011 CPA Mobile Flashcards” for $199.99 and “BarMax NY,” a NY State Bar Exam prep app that costs $999.99.

This article appears in the Experts’ Guide to the Postsecondary Market a new publication of the Software & Information Industry Association (SIIA). To read the article in its entirety, download it here. This article was planned, collaborated on, and written using mobile devices and apps.

Todd Hitchcock is Vice President of Pearson Learning Solutions. He has been working in the educational technology field for the past twenty years. He has held a number of leadership roles in the United States and Canada, including Technology Officer for a large suburban school district, Director of Account Management at eCollege, Vice President of Global Services at Florida Virtual School, and for the past three years, Vice President of Online Solutions for Pearson Education. Todd is an advocate for educational improvement through innovative technologies and currently is on the Board of Directors for the International Associate for K-12 Online Learning (iNACOL) and the United States Distance Learning Association (USDLA).

Bill Zobrist is the Director of Online and Emerging Product Strategy in the Pearson Learning Solutions (PLS) group of Pearson. Bill envisions and builds new educational technology products and services. Presently, he is crafting mobile learning products. Bill can be reached at bill.zobrist@pearson.com or followed on Twitter: @bzobrist.